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Is Leskovački ajvar a Serbian brand?

BOYCOTT!

Yes. Leskovački ajvar is a Serbian brand.

company: Various Leskovac-area producers; geographically protected as a Serbian product

Source: bif.rs

Local alternatives

Since this product is registered with GS1 Serbia, here are some Kosovo/Albania alternatives in the same category:

EuroFood

EuroFood

EuroFood, Kosovo — Kosovo

EuroFood is a Kosovo-based producer and exporter of pickled vegetables, ajvar, ketchup, mayonnaise and marmalade.

same category

Source: euro-food.org

Reported pairing: euro-food.org

ABI-ELIF 19 Progres

ABI / ELIF 19, Prizren — Kosovo

The former state fruit-and-vegetable processing factory PROGRES in Prizren, commercialized by ABI and ELIF 19 in 2001, processes ~9,000 tons of fruit and vegetables a year including ajvar and preserves.

same category

Source: abi-center.com

Reported pairing: abi-center.com

Krusha (KB Krusha cooperative)

Kooperativa Krusha — Kosovo

An agricultural cooperative in Krusha e Madhe making traditional home-recipe ajvar and pickled peppers; documented by NPR as a Kosovo war-widows' cooperative.

same category

Source: balkanappetite.com

Reported pairing: npr.org

What this means — and what it doesn't

A GS1 prefix only shows which organisation the barcode owner is registered with — not necessarily where the product was manufactured. The real place of manufacture is on the physical product's "Made in" label.

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